Hi! I'm Suzy, the founder of SUM!
I came up with the name SUM when I was a fashion student at the Fashion Institute of Design and Merchandising back in 2013 while I was doodling in one of my classes. SUM is the first two letters of my first name, 'SU'zy and the last letter of my last name ki'M'.
SUM's mission is to bridge cities with fashion and to make K-Fashion (Korean Fashion) more accessible in the U.S. market.
Shopping at SUM will give you a special concept store shopping experience as you get to shop exclusive pieces from independent designers from Seoul, South Korea mixed with a blend of pieces from Los Angeles, California.
Read about SUM's history here.